COLUMBIA —  As part of the national HBCU Week NOW programming initiative, South Carolina ETV has produced a new short film that looks at a health initiative at Claflin University. The film can be viewed on the project’s signature YouTube channel, HBCU Week NOW.

SCETV’s new film, SmartHOME, is a short documentary film that explores a groundbreaking tech-forward health initiative at South Carolina’s oldest HBCU, Claflin University. It is one of six new shorts that began premiering on YouTube in mid-September to coincide with the 2024 Annual National HBCU Week Conference. 

Maryland Public Television (MPT) and other PBS station partners including Howard University Television, PBS North Carolina, Louisiana Public Broadcasting and WABE (Atlanta) will produce the other five films.

“We’re thrilled to be partnering with HBCU Week NOW, a national initiative that not only honors the rich history of HBCUs, but also highlights their ongoing contributions to education and innovation. With SmartHOME, we’re proud to showcase Claflin University’s forward-thinking approach to health and technology, a reflection of the pioneering spirit that has defined HBCUs for generations,” said SCETV President and CEO Adrienne Fairwell.

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Additionally, two episodes of the Local, USA documentary series that the digital channel, WORLD produced, in 2023 will also be presented on TV and online. HBCU Week: Beyond the Field and HBCU Week: Tradition and Competition are available to stream online.

HBCU Week NOW’s growth is supported by a new investment from the Corporation for Public Broadcasting (CPB) for 2024 and 2025, along with funding from The Center for Maryland History Films and Morgan State University.

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